• Contact
  • Login
Genoo
  • Genoo Software
    • Genoo Features
    • Genoo Pricing
    • Genoo Plugin for WordPress
    • Integrations
  • Solutions
    • Small and Mid-Sized Businesses
    • Continuing Education
    • Marketing Agencies
  • DFY Services
    • Content Strategy
    • Website Development
    • Email Strategy
    • Website Jumpstart
  • Support
  • Blog
  • About Us
Select Page

The One-Inch Rule of Effective Marketing

by Margaret Johnson | Content Marketing, Engagement Marketing

Have you ever opted in for a document on a website, and the next thing you know, you’re getting an email or a phone call from someone asking to set up a meeting with you? Annoying, isn’t it? Just because you had a passing interest in something offered and...

The Wrong Kinds of Content for Marketing

by Margaret Johnson | Content Marketing, Content Strategy

Marketing begins and ends with content. We’ve talked about this exhaustively, as you know. But… could you create content that ISN’T good content for marketing? Are there types of content that simply aren’t going to nurture people, provide value...

Are You Pouring Your Thoughts into Emails?

by Margaret Johnson | Content Marketing, Email Marketing

Have you ever received an email that reads like a story? The author’s whole idea – start to finish – all inside one lengthy email of many paragraphs and lots of words? I’m betting you have. I get at least one a day that looks like this –...

Traffic – Getting More Eyes on Your Website

by Margaret Johnson | Content Marketing, Lead Generation

There’s an old saying – when you want more traffic, you go the traffic store. And yes, you pay. Google ads, social media ads, ads, ads, ads. But there’s so much more you can do to drive traffic and get more eyes on your content without spending big...

How To Create Content That Generates Quality Leads

by Kim Albee | Content Marketing, Lead Generation

We all want our content to work, right?  And a quick Google search revealed this simple straight-forward step-by-step fail-proof process: Research your customer avatar Choose your content types Choose your content distribution channels Map out your content plan Create...

Crisis…or Silver Lining?

by Kim Albee | Content Marketing, Marketing Automation

It feels like Covid19 has plunged the world into a bad fever dream, tossing and turning while everyone’s worst fears threaten to form into a dystopian nightmare. But when morning arrives, the bad news stories are still there and it seems like they are getting worse as...
« Older Entries

Latest Posts

  • The Incredible Lessons to be Learned from Hootsuite’s Big Decision
  • Engagement & Personalization FAIL – Case Study
  • The Marketer’s Dilemma – How Many Choices?
  • Email Delivery Is More Than Avoiding Spam Words
  • The Freebie Fandango – To Do or Not To Do?

Explore Categories

  • Buyer Personas
  • Call-To-Action (CTA) Content
  • Content Marketing
  • Content Strategy
  • Continuing Education
  • Email Marketing
  • Engagement Marketing
  • Landing Pages
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • Marketing Automation
  • Marketing Goals
  • Marketing Tools
  • Sales and Marketing
  • Search Engine Optimization (SEO)
  • Social Media Content
  • Strategy
  • Webinars
  • Website

 

© 2023 Genoo, LLC | All Rights Reserved  | Privacy Policy | Terms of Use

x
Get It Now!

Get: 5 Bad Blog Things

Don't make these mistakes with your content!

By signing up for "5 Bad Blog Things," we would like you to confirm that you consent to also receiving emails from us about marketing and marketing automation practices, tactics, and tools.

We work hard to create content that we hope will be of value to you. Please note: if you don't think the content we send is awesome, you can opt out of our marketing emails at any time by clicking on the unsubscribe link at the bottom of every email.

View our Privacy Policy

I Accept

x
Get It Now!

Using Social Media to Drive Traffic

Get it now by filling out below

By signing up for our free download, we would like you to confirm that you consent to also receiving emails from us about

  • Improving your online marketing,
  • how to engage with email marketing, and
  • how to attract leads more effectively.

We work hard to create content that we hope will be of value to you. Please note: if you don't think the content we send is awesome, you can opt out of our marketing emails at any time by clicking on the unsubscribe link at the bottom of every email.

View our Privacy Policy

I Accept

x
4 Questions for Irresistable Offers
Make it Irresistible!

By signing up for our free download, we would like you to confirm that you consent to also receiving emails from us about

  • Improving your online marketing,
  • how to engage with email marketing, and
  • how to attract leads more effectively.

We work hard to create content that we hope will be of value to you. Please note: if you don't think the content we send is awesome, you can opt out of our marketing emails at any time by clicking on the unsubscribe link at the bottom of every email.

View our Privacy Policy

I Accept

x

Subscribe to Genoo's Blog

When a new post is done, you'll be among the first to know. We'll send you an email when there's something new for you. Welcome! We're glad you're here.

By signing up for our free download, we would like you to confirm that you consent to also receiving emails from us about

  • Improving your online marketing,
  • how to engage with email marketing, and
  • how to attract leads more effectively.

We work hard to create content that we hope will be of value to you. Please note: if you don't think the content we send is awesome, you can opt out of our marketing emails at any time by clicking on the unsubscribe link at the bottom of every email.

View our Privacy Policy

I Accept