by Margaret Johnson | Data Driven Marketing, Lead Nurturing
Lead nurturing, done well, can yield TREMENDOUS results. A few stats to consider: Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. (Source: Forrester Research) Nurtured leads make 47% larger purchases than non-nurtured...
by Kim Albee | Data Driven Marketing
Unlock the Power of Purpose-Driven Data for Lead Engagement The game of marketing has evolved exponentially, and today, it’s all about meaningful engagement. To connect on a deeper level, businesses must truly understand their leads and deliver value-driven...
by Kim Albee | Data Driven Marketing
Discover the Secrets to Transforming Your Marketing Efforts and Boosting ROI As a business owner or CEO, you understand the value of data in driving your marketing efforts. But are you using it to its full potential? Data-driven marketing isn’t just about...
