How do you 10x the results of your email communication? While most entrepreneurs have the concept of an email list, too many lose sight that their list represents leads who are interested in different subjects and have different problems.
Genoo’s President and Founder, Kim Albee, recently was interviewed by Carmen Wilde of Business Without Barriers. In the interview, Kim gives up all the secrets you need to make your email marketing REALLY work FOR you.
This is from Carmen:
Kim shares how the revolutionary, predictable email marketing tools she’s developed can build client relationships while increasing your ability to talk at scale with thousands of customers. By asking the right questions you can plan your content strategy and tailor automated communications in a way that makes your prospective clients feel heard.
Instead of talking AT prospective clients and falling on deaf ears… email communication that is real and more personalized builds trust, starts conversations and ultimately closes deals. Kim explains the alternative and more effective way to a ‘no-reply’ email and the 3 keys to making it into your client’s inbox. You don’t have to guess or resort to tricks,
Kim has developed an intelligent methodology that turns email into predictable engagement and predictable results. As Kim says, email is still the workhorse providing more returns than any other method, including social media, which it beats by about 4000% in terms of conversions. It may seem obvious to turn email into a natural conversation but how do you ask questions, listen, respond…Kim has the answers to this which she passionately shares in this fascinating interview.
This interview is also available on Apple iTunes here: Game Changer Podcast
What do you think? Please share your comments below – we’d love to hear your reactions to this interview.