Smart Rules – Automated Triggers for the Actions You Want to Take

Add sanity and endless possibilities while increasing effectiveness. Trigger actions based on a variety of behaviors, interests, expressions, and more! Genoo’s Smart Rules may be the coolest feature in email marketing automation. Use a trigger to set off a single action or a group of actions, right away or within a delay. If your lead does THIS, what do you want your system to do with that lead? That question gets answered with Smart Rules.