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Are You Pouring Your Thoughts into Emails?

Are You Pouring Your Thoughts into Emails?

Have you ever received an email that reads like a story? The author's whole idea - start to finish - all inside one lengthy email of many paragraphs and lots of words? I'm betting you have. I get at least one a day that looks like this - what I call "massive missives"...

3 Ways to Kill Your Lead List

3 Ways to Kill Your Lead List

Great news! You're getting new people into your lead list! Whether you ran ads, did a webinar, had a great partnership, or any of the other traffic-generating ideas we talked about before, new people are coming into your list. Awesome, right? Here's the thing though....

Traffic – Getting More Eyes on Your Website

Traffic – Getting More Eyes on Your Website

There's an old saying - when you want more traffic, you go the traffic store. And yes, you pay. Google ads, social media ads, ads, ads, ads. But there's so much more you can do to drive traffic and get more eyes on your content without spending big bucks. It's the...

How To Create Content That Generates Quality Leads

How To Create Content That Generates Quality Leads

We all want our content to work, right?  And a quick Google search revealed this simple straight-forward step-by-step fail-proof process: Research your customer avatar Choose your content types Choose your content distribution channels Map out your content plan Create...

Is Email Marketing Really Dead?

Is Email Marketing Really Dead?

I’m not sure who the brainiac is who let slip that "email marketing is dead" but I’d sure love to have a word with them to set some things straight (and hit them upside the head, lol). I know it can be hard to get excited about email. It doesn’t have novelty or...

Crisis…or Silver Lining?

Crisis…or Silver Lining?

It feels like Covid19 has plunged the world into a bad fever dream, tossing and turning while everyone’s worst fears threaten to form into a dystopian nightmare. But when morning arrives, the bad news stories are still there and it seems like they are getting worse as...

Coping With The COVID19 Business Fallout

Coping With The COVID19 Business Fallout

It’s been just over a week now since I wrote: “the only thing we can be sure of in business (and in life) is change”. I had no idea how prophetic those words would be with the emerging threat of COVID19. The world is on edge – waiting with bated breath to see what...

Uncertain Times? Don’t Rely on Rented Space

Uncertain Times? Don’t Rely on Rented Space

Everywhere you look today the world is changing. We are living in uncertain times. Never in history have information, money, power, or resources flowed so quickly and freely as they do today. While this is an amazing thing for global commerce and entrepreneurism, it’s...

Too Many Tech Tools? How are You Coping?

Too Many Tech Tools? How are You Coping?

Recently, we highlighted that there are over 7,000 different digital marketing tools to choose from…and growing! It’s no wonder so many people feel inundated and overwhelmed by all this. Unfortunately, ignoring it is not an option – unless you want you and your...

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