• Contact
  • Login
Genoo
  • Genoo Software
    • Genoo Features
    • Genoo Pricing
    • Genoo Plugin for WordPress
    • Integrations
  • Solutions
    • Small and Mid-Sized Businesses
    • Continuing Education
    • Marketing Agencies
  • DFY Services
    • Content Strategy
    • Website Development
    • Email Strategy
    • Website Jumpstart
  • Support
  • Blog
  • About Us
Select Page

Lead Nurturing De-Mystified (Once and For All)

by Margaret Johnson | Data Driven Marketing, Lead Nurturing

Lead nurturing, done well, can yield TREMENDOUS results. A few stats to consider: Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. (Source: Forrester Research) Nurtured leads make 47% larger purchases than non-nurtured...

Power Up Lead Engagement: Unleash Your Blog’s Superpower

by Margaret Johnson | Call-To-Action (CTA) Content

In today’s digital landscape, simply having a blog is not enough. Let’s uncover the secrets that many marketers overlook, empowering you to utilize your blog as a powerful tool for turning leads into paying customers. Harnessing the Blog’s Potential...

The Incredible Lessons to be Learned from Hootsuite’s Big Decision

by Margaret Johnson | Marketing Strategy

The emails from clients started coming in pretty quickly. “Got any recommendations for alternatives to Hootsuite?” “Hey, we can’t afford this new pricing. Got suggestions?” and of course “What on earth are they thinking?” That...

The Marketer’s Dilemma – How Many Choices?

by Margaret Johnson | Lead Segmentation

Most marketers understand, at this point, that sending the same messages to everyone on your list all the time is not really helping. We all know that trying to be all things to all people results in being nothing to anyone. Being generic doesn’t work....

The Freebie Fandango – To Do or Not To Do?

by Margaret Johnson | Lead Generation, Lead Nurturing

That IS the question. The conventional wisdom in the marketing world is that you need free stuff, typically documents like white papers, quick start guides, cheat sheets, etc., in order to attract people into your list. You must provide value for which they will...
« Older Entries

Latest Posts

  • Lead Nurturing De-Mystified (Once and For All)
  • Power Up Lead Engagement: Unleash Your Blog’s Superpower
  • Transform Your Campaigns: The Essential Guide to Purpose-Driven Data in Marketing
  • Unlock the Power of Purpose-Driven Data
  • 3 Ways to Use ChatGPT Effectively To Make Your Marketing Smarter and More Effective

Explore Categories

  • Buyer Personas
  • Call-To-Action (CTA) Content
  • Content Marketing
  • Content Strategy
  • Continuing Education
  • Data Driven Marketing
  • Email Marketing
  • Engagement Marketing
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • Marketing Automation
  • Marketing Strategy
  • Website

 

© 2023 Genoo, LLC | All Rights Reserved  | Privacy Policy | Terms of Use

x

Subscribe to Genoo's Blog

When a new post is done, you'll be among the first to know. We'll send you an email when there's something new for you. Welcome! We're glad you're here.

By signing up for our free download, we would like you to confirm that you consent to also receiving emails from us about

  • Improving your online marketing,
  • how to engage with email marketing, and
  • how to attract leads more effectively.

We work hard to create content that we hope will be of value to you. Please note: if you don't think the content we send is awesome, you can opt out of our marketing emails at any time by clicking on the unsubscribe link at the bottom of every email.

View our Privacy Policy

I Accept